Messaging

messagingintro

Year / Platform:

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Define

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Goals

bell

Personalize

Introduce a module title that gives context to users and welcomes them to the eBay experience.

quick

Ease of Use

Create an easy and fast way for users to be informed at a glance or dismiss messages if not interested.

time

Right-timed Guidance

Give users a heads up on the most important thing(s) to know now by adding more messages capability.

Types of Messages

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Primary

  • Paid - Ship now
  • New offer / Counteroffer
  • Outbid
  • Seller initiated offer
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Secondary

  • Order update
  • Sitewide coupons
  • Campaigns and deals
  • Next best actions

User Profile

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Tenured user

Current eBay customer that's signed in to the app from either buyer or seller side.

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Design

mtaxo
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Deliver

Final Design

Conclusion

©2021 Alex Araujo.

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