Messaging

messagingintro
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Define

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Goals

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Personalize

In previous research users expressed that messages felt detached from the home page content and impersonal.

Modernizepro

+ Capacity

Users manifested that it would be helpful to have a larger amount of urgent messages displayed.

time

Visual Refresh

Visually refresh individual message cards for the upcoming eBay system library and framework update.

Project Timeline

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Types of Messages

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Primary

  • Paid - Ship now
  • New offer / Counteroffer
  • Outbid
  • Seller initiated offer
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Secondary

  • Order update
  • Sitewide coupons
  • Campaigns and deals
  • Next best actions

Target User

muser_1

eBay Buyer

A constant or casual buyer that does not have all push notifications enabled or likes to open the app to know what’s new.

muser_2

eBay Seller

A non-enterprise seller that still wants to be on top of shipping and managing multiple items when opening the app.

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Design

mtaxo
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Deliver

Final Design

Conclusion

©2022 Alex Araujo.